This is the questionnaire we send every new client before the first call. Five minutes here saves a week of back-and-forth later — your answers become the brief we plan your shoot, your package, and your quote from.
≈ 5 minutes6 short sections“Not sure” is a fine answerSent straight to Good Stories
After you hit send
The next steps
Here's the whole road from this questionnaire to videos that are live and working — what we do, what we need from you, and roughly when each piece happens.
01
Good Stories does
Send your answers
Your packaged brief lands with us. We read it before we ever get on the phone — your industry, your goal, your offer — so the first conversation starts at “here's what we'd film,” not “so, what do you do?”
YOU ARE HERE · ~5 MINUTES
You do
Tap Submit
Submit sends your answers straight to Good Stories. Partial answers are fine — “not sure” points us at exactly what to sort out together first.
02
Good Stories does
The discovery call
A short working call: confirm the one job of the video, the audience, and the offer. We pressure-test the concept — is this the video that gets calls, or just a nice video? If the brief reveals a better angle, we say so.
RIGHT AFTER YOUR BRIEF ARRIVES
You do
Bring the real numbers
What a new customer is worth to you, what you can actually deliver, and any deadline that matters. That math is what turns “a video” into the right video.
03
Good Stories does
Package & quote
You get a fixed-scope quote built on one of the three packages below — defined deliverables, no hourly meter running. Video priced by the outcome it's built to produce, not by the hour.
SAME WEEK AS THE CALL
You do
Pick the lane
Single project, shoot-day bundle, or monthly retainer. Most businesses that plan to post consistently end up on the retainer — it's the difference between a video and a pipeline.
04
Good Stories does
Book it — deposit holds the date
Scheduling runs on deposits: a deposit locks your shoot date, a milestone payment lands at delivery. That structure keeps both sides committed and the calendar honest.
WHEN YOU SAY GO
You do
Lock the logistics
Confirm the location, who's on camera, and line up any customers appearing in testimonials. We send a short shot list ahead of time so shoot day holds no surprises.
05
Good Stories does
Shoot day
We direct, light, mic, and film — owner segments, crew in action, customer testimonials, and the b-roll that makes it look expensive. You mostly just do your job while we make it cinematic.
ONE SESSION FOR MOST PACKAGES
You do
Show up as the expert
Clean workspace, logo'd shirt if you've got one, and your best customer stories ready. Nervous on camera is normal — directing people through that is literally the job.
06
Good Stories does
First cut & revisions
You get a first cut to review, with one round of revisions included in every package — tell us what to change, we tighten it. Final files arrive formatted for wherever they're running.
AFTER THE SHOOT · TIMELINE CONFIRMED AT BOOKING
You do
Send one round of notes
Watch it once, gather everyone's feedback into a single list, and send it together. One consolidated round keeps your included revision powerful instead of spent on drips.
07
Good Stories does
Launch & keep it rolling
Captions, hooks, and a content strategy so the video actually gets watched. Then the honest conversation: businesses that win locally post every week, which is exactly what the monthly retainer exists for.
LAUNCH WEEK & BEYOND
You do
Post it — then tell people
Put it everywhere you said it would run. And when it works, two small things compound for both of us: a Google review, and introducing us to one business owner you respect. Referrals are how almost every client on this page found us.
The offer, in plain terms
Three packages. No hourly meter.
Fixed packages convert better for small businesses than hourly rates — you know the deliverables and the price before anyone picks up a camera. Pick the lane on the call; every quote is scoped in writing.
Monthly content competitor analysis on 20+ video tiers
The pipeline never goes quiet
QUOTED PER MONTH · TIERS BELOW
What monthly content typically runs
The monthly retainer tiers the questionnaire's retainer question is built on — what's included at each volume, so you can budget before the call.
Retainer volume
Typical price
~10 short videos / monthIncluded: one recurring shoot day, 4K professional footage, drone footage where permitted, edits with hooks & captions, multi-format delivery (vertical, square & widescreen), one revision round per video, a turnaround time guarantee, a monthly strategy call, and a monthly content strategy — your team posts them.
≈ $2,000 / mo
~20 short videos / monthIncluded: everything in ~10, plus a second shoot day or bigger batch days, hooks, captions & strategy for every video, and a monthly content competitor analysis — who's posting what, what's working for them, and where your content can out-rank it.
≈ $3,800 / mo
~30 short videos / monthIncluded: everything in ~20, plus near-weekly content flow, hooks, captions, an ongoing strategy that keeps the pipeline full, and the monthly content competitor analysis keeping your angles ahead of the market.
≈ $5,600 / mo
Deposit + milestone
A deposit holds your shoot date; the balance ties to delivery. Standard practice, and it protects both sides.
One revision round
Every package includes one consolidated round of changes. Extra rounds and rush turnarounds are scoped and priced up front.
Usage & licensing
Organic posting on your own channels is the baseline. Paid-ad or broadcast use is licensed separately — agreed before launch, never a surprise after.
Strategy included
Retainers are priced per deliverable plus a premium for the strategy and continuity — you're buying a content system, not just camera days.